W8MD weight loss and sleep centers:Privacy policy

From W8MD weight loss and sleep centers

Privacy Policy for W8MD.com

Effective Date: August 25, 2025

W8MD.com (“we,” “our,” “us”) respects your privacy and is committed to protecting the personal information you share with us. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website, use our services, or interact with our advertisements, including those on Facebook and other platforms.

1. Information We Collect

We may collect the following categories of information:

  • Personal Information: Name, email address, phone number, billing address, and other identifiers you provide when scheduling appointments, signing up for programs, or filling out forms.
  • Health-Related Information: Information you voluntarily provide related to your weight, wellness, or medical conditions (protected health information PHI may be subject to HIPAA when applicable).
  • Payment Information: Credit/debit card details and billing information processed through secure third-party payment processors.
  • Technical Information: IP address, browser type, device identifiers, operating system, referring URLs, and activity on our site collected via cookies and analytics tools.
  • Marketing & Behavioral Information: Interactions with our ads, clicks, preferences, and engagement metrics (collected in accordance with Facebook Ads policies).

2. How We Use Your Information

We use the collected information to:

  • Provide and manage our medical and wellness services.
  • Schedule appointments and respond to inquiries.
  • Process payments and maintain billing records.
  • Comply with HIPAA and other applicable health privacy laws.
  • Improve website functionality, security, and user experience.
  • Deliver targeted advertising and measure ad effectiveness (consistent with Facebook Ads policies).
  • Send newsletters, promotions, or educational content (you may opt out anytime).

3. Sharing of Information

We do not sell your personal information. We may share your data with:

  • Healthcare providers and staff (for treatment and care coordination).
  • Third-party service providers (payment processors, analytics, marketing platforms such as Facebook, Google, etc.).
  • Legal and regulatory authorities (when required by law, regulation, or legal process).
  • Business transfers (in the event of a merger, acquisition, or sale of assets).

All third parties are required to protect your information in accordance with applicable privacy laws and our agreements.

4. Cookies and Tracking Technologies

We use cookies, pixels, and tracking technologies to:

  • Improve website performance and personalization.
  • Measure advertising effectiveness on platforms such as Facebook and Google.
  • Deliver remarketing or retargeting campaigns in compliance with Facebook Ads policies.

You can manage cookies via your browser settings or opt out of personalized ads through the Digital Advertising Alliance (DAA) and Network Advertising Initiative (NAI).

5. Facebook Ads & Third-Party Advertising

Our website uses Facebook Ads and related tools (such as Facebook Pixel) to deliver targeted ads and measure performance.

  • We comply with Facebook’s Advertising Policies.
  • We do not share sensitive health information with Facebook for advertising purposes.
  • You may control how Facebook shows you ads by adjusting your Ad Preferences in your Facebook account.

6. Your Privacy Rights

Depending on your location, you may have the following rights:

  • Access and Correction: Request access to or correction of your personal data.
  • Opt-Out of Marketing: Unsubscribe from promotional emails and opt out of targeted ads.
  • Data Portability and Deletion: Request a copy or deletion of your personal data (subject to legal retention requirements).
  • California Residents (CCPA): You have the right to know what personal data we collect, request deletion, and opt out of “sale” of personal data (we do not sell data).

To exercise your rights, email us at info@w8md.com.

7. Data Security

We implement administrative, technical, and physical safeguards to protect your information. However, no method of transmission or storage is 100% secure, and we cannot guarantee absolute security.

8. HIPAA Notice

When applicable, certain information you provide may be considered Protected Health Information (PHI) and is subject to our Notice of Privacy Practices under HIPAA. This policy supplements, but does not replace, that notice.

9. Children’s Privacy

W8MD.com is not directed toward individuals under the age of 13. We do not knowingly collect information from children.

10. Changes to This Privacy Policy

We may update this Privacy Policy periodically. Any changes will be posted with the updated Effective Date.

11. Contact Us

If you have questions or concerns about this Privacy Policy or your personal data, please contact us:

W8MD Weight Loss, Sleep & MedSpa 2632 E 21st Street Ste L2 Brooklyn, NY 11235 Phone: 718-946-5500 Email: info@w8md.com

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